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Pure Blonde/Silver Brightening Daily Shampoo 250ml
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Designed with violet hues and Optical Brightener, gently cleanses whilst adding shine to dull, discoloured, grey hair and brassy blonde hair. <div class="magezon-builder magezon-builder-preload"><div class="lbcof06 mgz-element mgz-element-row full_width_row mgz-row-equal-height content-bottom"><div class="mgz-element-inner lbcof06-s"><div data-background-type="image" data-parallax-image-background-position="center bottom" class="mgz-parallax lbcof06-p"><div class="mgz-parallax-inner"></div></div><div class="inner-content mgz-container"><div class="t4e32es mgz-element mgz-element-column mgz-col-xl-25 mgz-col-md-6"><div class="mgz-element-inner t4e32es-s"><div class="mh78bmr mgz-element mgz-child mgz-element-heading"><div class="mgz-element-inner mh78bmr-s"><h6 class="mgz-element-heading-text" > Our most nourishing formula </h6><style class="mgz-style">.mgz-element.mh78bmr .mgz-element-heading-text{color:#000000;}</style></div></div><div class="rdke3c8 mgz-element mgz-child mgz-element-heading"><div class="mgz-element-inner rdke3c8-s"><h2 class="mgz-element-heading-text" > Refreshes Dull, Brassy Blonde and Grey Hair </h2><style class="mgz-style">.rdke3c8-s{margin-bottom:25px !important;}.mgz-element.rdke3c8 .mgz-element-heading-text{color:#ffffff;}</style></div></div><div class="t4krq4r mgz-element mgz-child mgz-element-text"><div class="mgz-element-inner t4krq4r-s"><p><span style="color: #ffffff;">Expertly formulated with optical brighteners and violet hues, our Pure Blonde/Silver Brightening Daily Shampoo reduces the appearance of discolouration and neutralises brassy tones.</span></p></div></div><div class="vhcdu9q mgz-element mgz-child mgz-element-icon_list"><div class="mgz-element-inner vhcdu9q-s"><div class="mgz-icon-list mgz-icon-list-vertical"><div class="mgz-icon-list-item"><i class="mgz-icon-list-item-icon fas mgz-fa-check"></i> <span class="mgz-icon-list-item-text">Dramatically enhances shine</span> </div><div class="mgz-icon-list-item"><i class="mgz-icon-list-item-icon fas mgz-fa-check"></i> <span class="mgz-icon-list-item-text">Tones yellow hair without staining</span> </div><div class="mgz-icon-list-item"><i class="mgz-icon-list-item-icon fas mgz-fa-check"></i> <span class="mgz-icon-list-item-text">Keeps hair glossy</span> </div><div class="mgz-icon-list-item"><i class="mgz-icon-list-item-icon fas mgz-fa-check"></i> <span class="mgz-icon-list-item-text">Vegan friendly and cruelty free</span> </div></div><style class="mgz-style">.vhcdu9q-s{margin-bottom:30px !important;}.mgz-element.vhcdu9q .mgz-icon-list-item{margin-bottom:5px;}.mgz-element.vhcdu9q .mgz-icon-list-item-icon{color:#ffffff;}.mgz-element.vhcdu9q .mgz-icon-list-item-text{color:#ffffff;}</style></div></div><div class="y7219md mgz-element mgz-child mgz-element-button white"><div class="mgz-element-inner y7219md-s"><div class="mgz-button mgz-btn-style-flat mgz-btn-size-md"><a href="" class="mgz-link mgz-btn" title="" ><i class="fas mgz-fa-plus-circle"></i> Full Product description </a></div><style class="mgz-style">.y7219md-s{padding-right:0px !important;padding-left:0px !important;}.mgz-element.y7219md .mgz-link{border-radius:0px;background-color:rgba(0, 0, 0, 0);}.mgz-element.y7219md .mgz-link{border-radius:0px;background-color:rgba(0, 0, 0, 0);}.mgz-element.y7219md .mgz-link{padding: 0;}</style></div></div><script>
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5060305127906
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am_shipping_type:Standard
color_scheme:PureSilverBlonde
pk_feefo_rating:0
pk_feefo_review_count:0
price:34.000000
product_size:250ml (Price per ml: $0.12)
sku:PHI784
stock_visibility:In Stock
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PureSilverBlonde
0
0
34.000000
250ml (Price per ml: $0.12)
PHI784
In Stock
Pure Blonde/Silver
Brightening Daily Shampoo (250ml)
Refreshes dull, brassy blonde and grey hair
Shampoo
No
Our most nourishing formula
Refreshes Dull, Brassy Blonde and Grey Hair
Expertly formulated with optical brighteners and violet hues, our Pure Blonde/Silver Brightening Daily Shampoo reduces the appearance of discolouration and neutralises brassy tones.
Dramatically enhances shine
Tones yellow hair without staining
Keeps hair glossy
Vegan friendly and cruelty free


Key Ingredients.
Ethylhexylglycerin delivers moisture to the hair
100% Recyclable
CO2
Negative
Negative
Cruelty-Free
Planet-friendly Packaging
Step by Step Guide
How to Apply
- Apply our Pure Blonde Silver Brightening Daily Shampoo to wet hair and lather well with a gentle kneading of the scalp for 60 seconds.
- Rinse and repeat, if necessary.
- Follow up with the appropriate Philip Kingsley Conditioner and Scalp Toner.

Just works for me. Stops my coloured hair going a brassy orange when another colour is due. Nothing else to add!
Patricia, United Kingdom
Need to know a bit more?
Frequently Asked Questions
No, we are very proud to say that all of our products are cruelty-free.
Yes, all over our product bottles are made from 100% renewable and recyclable bioplastic.
You can try our Hair Quiz to find the right product for your hair, or contact one of our online hair consultants.
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