PRE-SHAMPOOING TREATMENTS
OVER 7,000 5-STAR REVIEWS
THE POWER OF THE PRE-SHAMPOO TREATMENT
The most intense treatment you can give your hair
Our pre-shampoo treatments are formulated to address a specific hair concern or issue: so whether you are looking to treat DRYNESS, DAMAGE or DULLNESS, we've got you and your hair covered.
INSTANT RESULTS
You're just one pre-shampoo treatment away from removing 38% more PRODUCT BUILD-UP* than shampoo alone, hair that's up to 3X MORE RESISTANT to damage^ and strands that 92% of people agreed felt DEEPLY CONDITIONED after just one use of Elasticizer**.
THE SELF-CARE STEP IN YOUR HAIR CARE REGIME
Make taking care of yourself and your hair health a priority this year, by treating your tresses to regular pre-shampoo treatments, the gateway to healthier, stronger hair. Every hair texture can benefit, even the finest of hair types.
EASY TO USE
Effortless to use and incorporate into your existing routine, simply apply to wet hair in sections, leave for a timed application (ranging from 5-20 minutes) then shampoo away. Unlike a post-shampoo product, pre-shampoo treatments are cleansed away rather than rinsed with water, leaving hair weightless, residue-free and beautifully healthier.
RESULTS THAT SPEAK FOR THEMSELVES
Incredible results alone, unstoppable together
Elasticizer and Elasticizer Extreme are super-conditioning treatments that transform dry hair into soft, bouncy tresses.
Bond Builder Restructuring Treatment repairs damage caused by heat-styling, colour-treating and chemical processing.
DONT JUST TAKE OUR WORD FOR IT...
"Elasticizer was the missing link in my hair routine"
Hair Masking has become a ritual in my hair routine. Elasticizer helps with the elasticity and bounciness of your hair. When I use this on a weekly basis, I notice my hair is so much healthier and bouncy and full of life.
"Elasticizer Extreme has helped my hair come back to life.
Yes just look at the results. Elasticizer Extreme has helped my hair come back to life. I used the Elasticizer Extreme first on my damp hair and kept it on for 20 minutes. It nourishes and conditions your hair while adding a nice shine and bounce to it. Then I used Moisture Extreme Enriching Shampoo to clean my hair and the Moisture Extreme Enriching Conditioner to detangle my hair."
WANT TO KNOW MORE?
WHY DO I NEED ALL 3 TREATMENTS?
Each of our pre-shampoo treatments targets a specific hair concern, so to get the healthiest hair possible, use all three for stronger, softer, shinier strands.
Our pre-shampoo treatments can act as your hair care wardrobe. Mix and match depending on which your hair needs most, and alternate to combat dry, damaged, dull hair for good:
- Elasticizer treats DRY, thirsty hair
- Bond Builder Restructuring Treatment targets DAMAGE
Alternate use of Bond Builder Restructuring Treatment and Elasticizer or Elasticizer Extreme each week to treat dry and damaged hair.
WHAT SHOULD I EXPECT AFTER USING THEM?
Every hair texture can benefit from a pre-shampoo treatment, even the finest of hair types. As they are designed to be washed away, they won’t leave behind residue, leaving you with weightless, swoosh-worthy strands.
Our one-step, intense hair treatments fit easily into every hair care regime, without the need for any further steps or specific in-salon activation. Simply apply your chosen treatment to wet hair before you shampoo, and leave on for the recommended application time. Follow with your regular shampoo and conditioner and style as normal.
For best results, our Trichologists recommend treating hair to two pre-shampoo treatments per week. If your hair is severely chemically damaged, try more frequently. Alternate between the three treatments to tackle multiple hair concerns — a mid-week Elasticizer to combat DRYNESS, followed by a spot of weekend DAMAGE repair with Bond Builder Restructuring Treatment.
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**INDEPENDENT USER TRIAL RESULTS, AFTER ONE USE. *INDEPENDENT INSTRUMENTAL TEST. ^MEAN INCREASE 2.79X AFTER 5 TREATMENTS COMPARED TO A SINGLE TREATMENT – INDEPENDENT INSTRUMENTAL TEST RESULTS. ^^INDEPENDENT USER TRIAL CLAIMS.