Toggle Nav
Ingredient Focus: Vitamin C

Vitamin C is the absolute cornerstone of a healthy immune system and although oranges taste lovely, it can be found in higher proportions in the likes of broccoli and red peppers (not so kid friendly, agreed, but our adult tastebuds love them!) Why is it so useful in supporting the immune system? It is vital in various processes including cell and tissue repair and it is antioxidant, which means it protects cells from scavenging free radicals and ultimately, from the ageing process. Free radicals increase when we’re exposed to things like environmental pollution, cigarette smoke, and UV rays so it’s quite difficult to avoid them completely. Vitamin C is a natural way to boost your antioxidant levels and what’s more, it’s involved in collagen production, which is found in all connective tissue throughout the body but is why Vitamin C is good for your skin too. In fact, deficiency often shows in dry, flaky skin and splitting hair as well as bruising, bleeding gums and taking longer for wounds to heal.

Because the body classes hair as dispensable – meaning that it is not vital to survival – if you are suffering from a deficiency, the body will direct your Vitamin C supplies to your vital organs first. The scalp and hair will be last on the list to receive nutrients so it’s really important to eat a varied and colourful diet as well as supplement during times when you know you may get run down such as in the winter. Iron can’t be absorbed without optimal levels of Vitamin C available in the body so be sure to take Vitamin C in parallel with iron supplements if you’re low on iron (or throw in some spinach with your berry smoothie). Vitamin C is water-soluble so remember to take it regularly as the body won’t retain reserves.

Our Density Healthy Hair Supplement is a balanced multivitamin which was formulated by our Trichologists with hair health in mind. Containing all the vitamins and minerals you need to bolster all-round health and support your hair’s natural beauty, it’s the ideal supplement to see you through the winter and beyond.

Thanks to its ability to shield damaging free radicals that can halt collagen production and lead to visible signs of ageing, Vitamin C is hailed a wonder ingredient in skincare. But it’s not just amazing for the skin, this powerhouse’s purifying prowess can benefit your hair and scalp equally too.

To harness the detoxing powers of Vitamin C for your hair and scalp, try our Vitamin C Jelly pre-shampoo treatment. Hard water minerals, pollution and products build up to leave residue on the hair, causing dullness, limpness and heaviness. A game-changer for deeply cleansing and purifying, our first powder-to-jelly, pre-shampoo formula is packed with Vitamin C to remove impurities, restore radiance and reveal beautifully soft, weightless hair. Our antioxidant-rich formula also neutralises free radical damage, protecting the scalp against oxidative stress, for a healthier scalp environment.

In Instrumental Tests, our Vitamin C Jelly showed that it is 11% more effective at removing pollution, 31% more mineral build-up from hard water and 38% more product build-up than shampoo alone – making it the star ingredient your hair care regimen is missing!

Vitamin C is extremely sensitive and unstable, and can degrade with exposure to light, oxygen, heat and water. This results in a decrease in potency and efficacy — sometimes before you’ve even applied it. It is most potent in powder form, which is why we have delivered our Vitamin C Jelly in powder sachets. In powder form, and when stored inside a sealed sachet, the instability is reduced, making the vitamin far more potent, for better results. Simply add to water, then shake to activate the jelly formula.

Share this

Further reading


We’re here to help you. If you have any concerns you’d like to discuss, please get in touch, anytime.